Trademarks And Service Marks

Trademarks can be words, names or symbols used to identify and distinguish a company's products or services from those of competitors and other businesses. Trademarks and service marks are essential to the brands and audiences that W.R. Samuels Law clients build. The firm's clients rely on the use of trademarks to ensure that similar words, symbols and names are not used by competing companies to dilute the value of their enterprises. The IP attorneys in the firm secure and enforce national and international trademarks and service marks on behalf of clients.

Selecting A Trademark Or Service Mark

In the firm's advisory capacity, we consult with clients on their wishes and present options that can be secured and which will not interfere with the rights of others. In selecting strong and unique trademarks and service marks, our attorneys conduct broad research to ensure that protections are extensive and capable of evolving.

Since trademark and service mark protection can be lost through lack of use, the firm tailors its trademark and service mark services to the client's business model in the present and projected needs in the future. In some cases, this can mean customizing trademarks, portfolios, and ensuring that national and international renewal documents are appropriately filed. In either scenario, W.R. Samuels Law is well-equipped to secure, commercialize, and protect all appropriate IP rights.

International Trademark Protections

W.R. Samuels Law assists clients with international trademark and service mark protections. There are a number of considerations when developing a global IP strategy, including international treaties, conventions, and the laws of a given jurisdiction. By leveraging a highly networked group of colleagues and strategic IP tools, W.R. Samuels Law provides clients with comprehensive IP protection both in the U.S. and abroad.

To discuss the role of a trademark or service mark in your business, call 212-206-9399 or send the firm an email.

  • nysba
  • new york city bar
  • inta | International Trademark Association
  • state bar of california
  • cla | California lawyers for the arts
  • American Society of Legal Advocates (ASLA)
  • aipla
  • Super Lawyers
  • Listed In Forbes Legal Black Book TM 2015