May 2012 Archives

Speaking in Marks: Social Identifiers in the Online Space--Business, Personal & Both at the Same Time

The more we communicate electronically, the more we are identified by name, by handle, by symbol, or another identifying character. And, from there, more often than ever before, we are communicating via a mark of some sort. As I harp on it, time and again, from a legal standpoint a mark is an indicator of source. It is an identifier of who or what provided goods or services. And services include providing information and communication to others. That means each of us who is online has a mark of sorts in the online electronic world.